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They have a 40% retention rate after 1 month of use - that's a terrible number. Twitter is going to be a cool flash in the pan.
@Andy great points man, the button and the way it functions is NOT good for true intentional marketing use out of the box. I really hope the read this and adjust to correct these points at least in part.
I will say for you average site or twitter users its still a fun & cool little tool. The bitly links are public view so anyone can watch the tracking, its rather fun with bitly as its live. You should see the variance between say @MattCutts and others, intense insight into quality vs quantity of connections.
Peace bra,
Mich D.
Andy, you desperately need the subscribe to comments option...
Subscribe to comments will only return when I can do it through a central blacklist management system, though I have an option I am also going to try out.
Sorry about the confusion... I just installed the plugin.
I tried it once before but it did not have that option at the time. Thanks for the heads up.
They may already do that in some way, as there are lots of sites that use Google analytics lnk tracking.
http://bit.ly/info/oupyb is the one from tweet meme
&
http://bit.ly/info/W6y1P is the full aggregated on bitly
You can pull either the specific link you used or a combined aggregate link bitly seems to assign to each url it shrinks. You can view who shrank each link if they have bitly accounts to. [yes i admit it i have a stats n data addiction]
I saw the @name change in the tweetmeme-wp setting but it had a notice you must first get whitelisted by tweetmeme, thats the only reason I knew or mention it :) I just guessed they used it as a tracking method or filter and assumed you had been pre-whitelisted when I saw your @name in the tweet.
AWESOME to see they found your post bra and thank you for bringing it to their attention :)
peace
michd
I've just seen your post and I'll raise the issues you mention with the team in the office and see what we can do. :) As you say the use case that we have created the button for is the general user but we will look into the things you mention above and see what is feasible.
Thank you for such a detailed analysis of our button and offerings. Do keep in touch and let us know what we are doing right and wrong it's all really helpful! We are constantly trying to improve the service and have a forum page for any suggestions etc. I do my best to keep on top of what people are saying and if you would like to chat with us further then do follow @talktweetmeme and I'll be happy to follow up with you directly.
Many Thanks
Sarah
Tweetmeme
http://blog.tweetmeme.com
Then I decided it needed a wider audience to validate it in some way, plus it really was too long for the forum, and almost out of context.
My audience are the serious marketers who would pay for this, a few 1000 people paying $30/month isn't small change, with the right integration.
And I do get what you are saying. We listened re the whitelist and opened that up so who knows it's something that makes a lot of sense. So I'll see what happens when I bring it up in Monday's morning meeting.
Have a great weekend!
Sarah
The only way a business improves is measurable results so that they can see what they are doing right/wrong.
What I have described above, with some clever plugins on WordPress integrating with other services, would allow quite extensive measurement.
Your suggestions have been added to our todo list here in the office so do look out for the new features you've requested. They will take us a while to do but they are coming.
We're using your post as our guidance, and if you are up for it when we have something to show, would you be up for looking over it and seeing if there's anything we're missing? We would like to get it right and have a really strong offering for marketing experts so feedback and working closely with experts like yourself is essential really.
Lets keep the conversations going between us and if you drop me an e-mail then I'll make sure you are on our early adopter program :)
Many thanks
Sarah
What do you think about buttons accuracy? My latest post (which is actually a digest of my tweets last week) shows 10 retweets but I can only find one (my own retweet) via Twitter search. Not sure if you see the same on your blog.
You will also get lots of tweets, but maybe not as many visitors as you might expect, because lots of tweets are from various syndication bots.
This is something I've written about quite a few times. However, in the meantime, I've resorted to services like tr.im and HootSuite to give me the metrics I need to keep track of my content through what I call the Social Loop — content production » content promotion » socnets, websites, email, RSS etc » back to original content.
This still isn't _anything like_ as comprehensive as I'd like (and as you've outlined), so let's hope Twetememe aren't the only ones reading...
Just because one installs the plugin does not necessarily mean his or her posts will be featured on tweetmeme.com?
Also I am a little confused as to how the posts are being tagged at tweetmeme.com? Do they match the tags on your blog?
Would appreciate your insight.
They seem to index all that are using the button as they actually get pinged when you post, but that doesn't mean you get featured. No idea about threshold to appear in hot lists.
Also as I was looking at this post http://tweetmeme.com/story.php?url=http%3A%2F%2... - and it appears to be credited to SEOSnack....
Shouldn't this entry be credited to you?
Unfortunately, my tweeting ability has been very limited lately because I don't have the time and my wife doesn't like me working past 5. lol
Thanks Andy for the great post about the benefits of this tool bar. Your efforts for its improvement are appreciated.
honestly, twitter is too fast for me. like information overload. tweetmeme set a nice pace, and shows me stuff that matter more than others.
i like your antisocial plugin. i notice you only use the tweetmeme plugin now instead. a few questions:
1) do u recommend that we no longer offer social bookmarking buttons on our blogs?
2) have u customized the tweetmeme plugin with no follow for better seo?
thnx for sharing some much great information.
Michael
Offering it depends on your niche.
I include buttons that relate to my primary audience and where my primary audience is welcome to participate without discrimination.
Twitter meets those requirements, and I believe so does Tweetmeme, at least unless people start gaming them with bots.
There isn't a need to nofollow the buttons
I wrote a blog post about how to create a text retweet link, but it boils down to 3 fairly quick steps...
1. After publishing, get your blog post's URL and shorten it if necessary (using something like Bit.ly)
2. Go to RetweetLink.com, pop in the retweet message and get the retweet link.
3. Add a message to the bottom of your blog post, ie. "Twitter users, click here to retweet Andy's post."
It does take a few extra minutes, but if you've spent an hour or more writing a blog post, an extra 2 minutes is nothing to give it that extra viral reach - along with complete control over the message, and your RSS subscribers being able to use it, too!
Plus, an extra bonus tip: You can also use these text retweet links in email, on static web pages, in PDF documents... :)
However I can also see the benefit of a standard button that visitors are trained to click, and that provides social proof
I am a greedy marketer looking for the flexibility of one method, combined with the social proof of another
I am not looking to create a "fake" viral effect or social proof, but just one that can be nudged by incentives.
I can see how many people tweet me or retweet me for each post which it counts. I can see the traffic I get from Twitter and what the landing pages are from my analytics. This tells me what articles people like and what posts followers like that tweeted me.
I am not sure what other stats would be necessary especially if it would slow done the load time.
Maybe you want to split test different calls to action, different twitter accounts etc.
Maybe you want to identify users who send the most traffic, even if they don't receive affiliate compensation
comes up as direct?
However when using a service such as Bit.ly or Cli.gs, and you see 2000 clicks, and in Google Analytics you see 600 visits from Twitter and 1300 direct (just a made up example), then you know it is from people using various applications/clients.
Or just look at your tweet stream and see how many are using web compared to various twitter apps
I like the idea of a Wordpress plugin, branding with my user account, and having analytics, but does the plugin automatically create short links via bit.ly?
I'm still a newbie Twitter/blogger, so I'm investigating options to retweet.
Thanks,
Ed
They can also use authorization keys so it is attributed to your account.
Most also include additional analytics tracking links for Google analytics
Tweetmeme however is my current favorite for social proof as they seem to be able to count lots of tweets from different sources.