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That's what they always do, they will never change.
The sad fact is that A LOT of internet sites are now dependent on Google because the rest of the bunch (yahoo, msn) suck and there is no worthy competitor in sight.
So whatever changes they make either it will end up breaking the internet and causing serious backlashes (imagine a protest in front of the Googleplex) or everybody will just go along with and find a way to circumvent it...as they have done so far.
That's what they always do, they will never change.
The sad fact is that A LOT of internet sites are now dependent on Google because the rest of the bunch (yahoo, msn) suck and there is no worthy competitor in sight.
So whatever changes they make either it will end up breaking the internet and causing serious backlashes (imagine a protest in front of the Googleplex) or everybody will just go along with and find a way to circumvent it...as they have done so far.
I wonder if their CPA is being served in javascripts. If not Google CPA text link certainly carries a monetary benefit with it.
In fact the Google Webmaster guidelines suggest that you shouldn't do anything for search engines, and design everything for human readers.
The only official opinions are almost total silence when this topic comes up at conferences, and never any specifics.
I have given them specific examples for which they should be able to give some kind of opinion, after all they must have an opinion if they are training their bots to recognise "webspam".
The Volusion Review currently ranks second on Google for Volusion Review, and 11th for Volusion as a single word. 5 of the sites ahead in the SERPs for "Volusion" are actually Volusion subdomains.
The only information on paid reviews that give an opinion is Matt Cutt's blog with its disclaimer.
I wonder if their CPA is being served in javascripts. If not Google CPA text link certainly carries a monetary benefit with it.
In fact the Google Webmaster guidelines suggest that you shouldn't do anything for search engines, and design everything for human readers.
The only official opinions are almost total silence when this topic comes up at conferences, and never any specifics.
I have given them specific examples for which they should be able to give some kind of opinion, after all they must have an opinion if they are training their bots to recognise "webspam".
The Volusion Review currently ranks second on Google for Volusion Review, and 11th for Volusion as a single word. 5 of the sites ahead in the SERPs for "Volusion" are actually Volusion subdomains.
The only information on paid reviews that give an opinion is Matt Cutt's blog with its disclaimer.
I think that Matt is talking out his ass. The only thing he is doing is scaring whitehat webmasters into another BS parade.
If you are reading this and agree with me, remove every last link to Matt.
I think that Matt is talking out his ass. The only thing he is doing is scaring whitehat webmasters into another BS parade.
If you are reading this and agree with me, remove every last link to Matt.
Without clear official clarification, those companies will suffer financial loss.
In my opinion a PayPerPost blog review, even if only 200 words is more legitimate than a Yahoo directory listing, yet for some reason, PPP and other paid post companies are attacked "unofficially", so is linkbait using themes, yet the biggest offenders are immune.
The big guys are not actually offenders in the minds of internet users, but should be if Google had a level playing field.
Could Google afford the lawsuit if Yahoo, Amazon and Ebay were penalised for their linking practices?
Why should the little guys be penalised who can't afford to buy a website for 100s of millions?
Without clear official clarification, those companies will suffer financial loss.
In my opinion a PayPerPost blog review, even if only 200 words is more legitimate than a Yahoo directory listing, yet for some reason, PPP and other paid post companies are attacked "unofficially", so is linkbait using themes, yet the biggest offenders are immune.
The big guys are not actually offenders in the minds of internet users, but should be if Google had a level playing field.
Could Google afford the lawsuit if Yahoo, Amazon and Ebay were penalised for their linking practices?
Why should the little guys be penalised who can't afford to buy a website for 100s of millions?
Back to the topic at hand: (Real Life Example)
I buy stuff from the same vendor all the time. They give me a thank you gift and I really appreciate it. I then write about their great customer service and wish more companies were like this. Do I need to disclose this? Do I have to do extra work to add nofollow to the link because of a fear that I will get hit with a penalty?
I feel they have crossed the line this time and have tried to regulate things across the net. This will intern bring government more scrutiny on themselves. They should of just stayed quiet and tweaked their algorithm. They have created a monster with Nofollow and are still trying to keep it contained and working, its not going to work. I am too lazy to add nofollow to my links. Google wants me to create websites without worrying about Search Engines yet they are telling me how to write my site, a bit hypocritical if you ask me.
Back to the topic at hand: (Real Life Example)
I buy stuff from the same vendor all the time. They give me a thank you gift and I really appreciate it. I then write about their great customer service and wish more companies were like this. Do I need to disclose this? Do I have to do extra work to add nofollow to the link because of a fear that I will get hit with a penalty?
I feel they have crossed the line this time and have tried to regulate things across the net. This will intern bring government more scrutiny on themselves. They should of just stayed quiet and tweaked their algorithm. They have created a monster with Nofollow and are still trying to keep it contained and working, its not going to work. I am too lazy to add nofollow to my links. Google wants me to create websites without worrying about Search Engines yet they are telling me how to write my site, a bit hypocritical if you ask me.
I admire the bravado of squaring up to G!
Keep us posted.
I admire the bravado of squaring up to G!
Keep us posted.
Really? Google ads are nofollow'ed by definition and nofollow'ed ads are not on Matt's radar. Hence this analogy is a bit flawed from a technical POV.
Also, there's no penalty involved, Google may just decide that particular pages or even sites don't pass (all) link juice as long as they carry uncondomized ads. Again, Google ads don't pass link love.
When I put ads on my pages then I want to drive targeted traffic ready for an upsell to a sponsor. Why should I donate that sponsor link juice? Makes no sense.
Also, why should I expect search engine love when I buy traffic? I do it to show my sales pitch to fresh vistors, so I pay for targeted traffic. I can buy nofollow'ed ads at TLA and elsewhere, so where is Google penalizing competition?
Sure I'd like to max out traffic deals of all kind, and I'd take the link juice when I can get it, but sometimes that's just not going to happen. And that's old news too, even before 2003 when Google (began to?) devalue paid links most traffic deals were made utilizing ugly and SE unfriendly URLs often even routed via 3rd party servers.
Ok, that leaves SEO link deals. When I buy links Google will not detect it, and the same goes when I sell links. Every SEO can handle link purchases that way.
So my question is, who will suffer from more downgrading of commercial linkage? I don't like it that Google rules my sites, but pragmatically - what's the alternative?
You made a very good point in your post. As long as we don't know what exactly Google considers a paid link which should be nofollow'ed for Google, there will be way too much speculation and overreaction. The current debate proves that point.
So far Matt mentioned ads, PR selling, sponsored posts and similar stuff. Hence I really wouldn't be afraid to thank a vendor for great customer service with a clean link, and I don't see a good reason to post figures or to mention that there is an old and friendly business relationship.
I've answered a few of your questions above on my blog and I'm curious whether you can agree or not ;)
Really? Google ads are nofollow'ed by definition and nofollow'ed ads are not on Matt's radar. Hence this analogy is a bit flawed from a technical POV.
Also, there's no penalty involved, Google may just decide that particular pages or even sites don't pass (all) link juice as long as they carry uncondomized ads. Again, Google ads don't pass link love.
When I put ads on my pages then I want to drive targeted traffic ready for an upsell to a sponsor. Why should I donate that sponsor link juice? Makes no sense.
Also, why should I expect search engine love when I buy traffic? I do it to show my sales pitch to fresh vistors, so I pay for targeted traffic. I can buy nofollow'ed ads at TLA and elsewhere, so where is Google penalizing competition?
Sure I'd like to max out traffic deals of all kind, and I'd take the link juice when I can get it, but sometimes that's just not going to happen. And that's old news too, even before 2003 when Google (began to?) devalue paid links most traffic deals were made utilizing ugly and SE unfriendly URLs often even routed via 3rd party servers.
Ok, that leaves SEO link deals. When I buy links Google will not detect it, and the same goes when I sell links. Every SEO can handle link purchases that way.
So my question is, who will suffer from more downgrading of commercial linkage? I don't like it that Google rules my sites, but pragmatically - what's the alternative?
You made a very good point in your post. As long as we don't know what exactly Google considers a paid link which should be nofollow'ed for Google, there will be way too much speculation and overreaction. The current debate proves that point.
So far Matt mentioned ads, PR selling, sponsored posts and similar stuff. Hence I really wouldn't be afraid to thank a vendor for great customer service with a clean link, and I don't see a good reason to post figures or to mention that there is an old and friendly business relationship.
I've answered a few of your questions above on my blog and I'm curious whether you can agree or not ;)
Now, I'm far from an SEO Expert but one question that has always bothered me which I'm sure has been answered many times is googles adword thing.
If paid links are pretty much considered "bad" What are adwords? Isnt that just a paid link?
Again, I don't know the first thing about SEO and links but the impression I'm getting is Paying for links is bad unless its Google you're paying...then its ok
Advertising in javascript has been around for longer than Google, and before links had any search engine value.
<ul>
<li>Javascript can be changes dynamically</li>
<li>Javascript is browser dependant, and does not require specific server configuration - it should be noted that PHP and SQL databases were a luxury item when Google first launched their advertising.</li>
<li>Javascript is webmaster independent - it is hard to hack the javascript that appears on your site</li>
<li>Javascript can provide tracking</li>
</ul>
There are problems with javascript though for advertising, especially on blogs.
<ul>
<li>Javascript is blocked by many adware blockers, including some actively promoted by browser manufacturers</li>
<li>Javascript doesn't work in RSS feeds
Google have been beta-testing (closed) some kind of advertising method for RSS feed content for some time (2 years?), and as on many blogs 90% of the content is read via subscription, this is a major problem</li>
<li>It generally can't be inserted within the content in such a way that it doesn't affect layout, unless it is something like Kontera which uses javascript and modifies the CSS for particular words.</li>
</ul>
I took a risk writing this post, and submitting my own content as webspam because an exact definition of what is allowed isn't available, and that the FUD has a vast affect on the decisions of my readership on which avenues they use for advertising, and it also has an affect on my future business plans (which I declare all the time, but keep confidential)
The main reason I write sponsored posts isn't for the income, but to educate in how quality content can be sponsored or provide some monetary benefit, and to provide specific examples in situation like this, that might help clear up the FUD.
There can be no mistake that I was paid money for those reviews, but can Google be justified in calling them Webspam?
Now, I'm far from an SEO Expert but one question that has always bothered me which I'm sure has been answered many times is googles adword thing.
If paid links are pretty much considered "bad" What are adwords? Isnt that just a paid link?
Again, I don't know the first thing about SEO and links but the impression I'm getting is Paying for links is bad unless its Google you're paying...then its ok
Advertising in javascript has been around for longer than Google, and before links had any search engine value.
<ul>
<li>Javascript can be changes dynamically</li>
<li>Javascript is browser dependant, and does not require specific server configuration - it should be noted that PHP and SQL databases were a luxury item when Google first launched their advertising.</li>
<li>Javascript is webmaster independent - it is hard to hack the javascript that appears on your site</li>
<li>Javascript can provide tracking</li>
</ul>
There are problems with javascript though for advertising, especially on blogs.
<ul>
<li>Javascript is blocked by many adware blockers, including some actively promoted by browser manufacturers</li>
<li>Javascript doesn't work in RSS feeds
Google have been beta-testing (closed) some kind of advertising method for RSS feed content for some time (2 years?), and as on many blogs 90% of the content is read via subscription, this is a major problem</li>
<li>It generally can't be inserted within the content in such a way that it doesn't affect layout, unless it is something like Kontera which uses javascript and modifies the CSS for particular words.</li>
</ul>
I took a risk writing this post, and submitting my own content as webspam because an exact definition of what is allowed isn't available, and that the FUD has a vast affect on the decisions of my readership on which avenues they use for advertising, and it also has an affect on my future business plans (which I declare all the time, but keep confidential)
The main reason I write sponsored posts isn't for the income, but to educate in how quality content can be sponsored or provide some monetary benefit, and to provide specific examples in situation like this, that might help clear up the FUD.
There can be no mistake that I was paid money for those reviews, but can Google be justified in calling them Webspam?
I spent many years marketing; long before google and Matt Cutts. The most important part of our job with our clients was to take their product to the street.
Get reviews from consumers. Get feedback, input and constructive criticism. Well, the days of knocking on doors is over and business is done on the internet.
If my site is set up free of charge to help companies adopt to their clients via consumer reviews and the same type of constructive criticism that has been used for hundreds of years, will Google have a problem with it because it's on the net?
I spent many years marketing; long before google and Matt Cutts. The most important part of our job with our clients was to take their product to the street.
Get reviews from consumers. Get feedback, input and constructive criticism. Well, the days of knocking on doors is over and business is done on the internet.
If my site is set up free of charge to help companies adopt to their clients via consumer reviews and the same type of constructive criticism that has been used for hundreds of years, will Google have a problem with it because it's on the net?
http://homebizblogger.com/2007/04/17/being-succ...
http://homebizblogger.com/2007/04/17/being-succ...
I am a big fan of your blog and am REALLY glad that you have put yourself out there for Google to take action against and I am anxious to see how they reply to your spam report!
I am a big fan of your blog and am REALLY glad that you have put yourself out there for Google to take action against and I am anxious to see how they reply to your spam report!
Kudos to you for submitting your own information although I don't expect you will receive a reply.
Google really is trying to pull a fast-one with this paid links threat, it has nothing to do with SERPs being improved.
In fact I think it will produce the opposite effect and reduce the quality of the index, thus making ADSENSE look a great deal more targeted (more clicks for Google!)
Eventually they will just have the whole first page (or two) of search results as adsense, and be done with it.
I am withdrawing my promotion of ADWORDS referal across all of my sites and will never promote it again.
It's my little piece that I am able to do as a website owner.
Apart from using adsense (YPN not available in the UK yet)
I will never promote a Google product again and I have already stopped the pesky "advertise on this site" Google link from the adsense display.
Regards.
Kudos to you for submitting your own information although I don't expect you will receive a reply.
Google really is trying to pull a fast-one with this paid links threat, it has nothing to do with SERPs being improved.
In fact I think it will produce the opposite effect and reduce the quality of the index, thus making ADSENSE look a great deal more targeted (more clicks for Google!)
Eventually they will just have the whole first page (or two) of search results as adsense, and be done with it.
I am withdrawing my promotion of ADWORDS referal across all of my sites and will never promote it again.
It's my little piece that I am able to do as a website owner.
Apart from using adsense (YPN not available in the UK yet)
I will never promote a Google product again and I have already stopped the pesky "advertise on this site" Google link from the adsense display.
Regards.
That bothers me.
and andy, you've pointed out some great examples of these gray area links. what is influencing someone to link? it's not as simple as: advertiser pays publisher, publisher posts advertiser's link under "sponsor" section... legitimate links will be discounted. i also wrote a similar argument a few days ago. it makes me mad, this whole thing doesn't sit right with me.
That bothers me.
and andy, you've pointed out some great examples of these gray area links. what is influencing someone to link? it's not as simple as: advertiser pays publisher, publisher posts advertiser's link under "sponsor" section... legitimate links will be discounted. i also wrote a similar argument a few days ago. it makes me mad, this whole thing doesn't sit right with me.
Paid links are only ever sought by people who seek to make a profit from their websites.
That being the case, if my site sells "Red Widgets" then I am going to try to increase my serps for the term Red Widgets.
If doing this makes me Number One on Google for the term "Red Widgets" then what is the problem?
When a user types in "Red Widgets", they will see my link, click on it and think, "Oh great, this site sells Red Widgets, this is exactly what I am looking for".
If Google now decides to penalise me for paying for links that have made me top for "Red Widgets" they are hurting me and hurting the user.
The whole point of a search engine is search-term relevancy.
If my site is the very best resource for "Red Widgets", who are Google REALLY penalising when they make my site drop out from the serps?
Answer: A: Themselves (because they are now not providing their user with the best resource for the term), B:The Searcher because by the time they have penalised all the Red Widget sellers, who knows what will come up tops? C:The business and website owners who give Google something to give to their users.
I have long thought that Google basically want every dollar that is spent on the internet to somehow go through them so that they pick up a least one cent.
This new measure just goes to prove it.
The only way they want webmasters to monetise their sites by selling those little bits of white space is through Adsense.
It has been some time since they made a crackdown on Affiliate Sites - their argument may be that they clog up the serps with duplicate content. I disagree but this isn't really the argument. The problem they have is that affiliate sites don't pass on any revenue to Google.
If it were possible to prevent every business owner from being so scared of Google and show some balls as the author of this site has done then I would say, "Just carry on, buy links if you have the budget, when Google penalises every busines owner in the world for buying links, where will that leave their serps? A search for Red Widgets will come up with Blue Widgets and their users will soon tire of that and move elsewhere."
Paid links are only ever sought by people who seek to make a profit from their websites.
That being the case, if my site sells "Red Widgets" then I am going to try to increase my serps for the term Red Widgets.
If doing this makes me Number One on Google for the term "Red Widgets" then what is the problem?
When a user types in "Red Widgets", they will see my link, click on it and think, "Oh great, this site sells Red Widgets, this is exactly what I am looking for".
If Google now decides to penalise me for paying for links that have made me top for "Red Widgets" they are hurting me and hurting the user.
The whole point of a search engine is search-term relevancy.
If my site is the very best resource for "Red Widgets", who are Google REALLY penalising when they make my site drop out from the serps?
Answer: A: Themselves (because they are now not providing their user with the best resource for the term), B:The Searcher because by the time they have penalised all the Red Widget sellers, who knows what will come up tops? C:The business and website owners who give Google something to give to their users.
I have long thought that Google basically want every dollar that is spent on the internet to somehow go through them so that they pick up a least one cent.
This new measure just goes to prove it.
The only way they want webmasters to monetise their sites by selling those little bits of white space is through Adsense.
It has been some time since they made a crackdown on Affiliate Sites - their argument may be that they clog up the serps with duplicate content. I disagree but this isn't really the argument. The problem they have is that affiliate sites don't pass on any revenue to Google.
If it were possible to prevent every business owner from being so scared of Google and show some balls as the author of this site has done then I would say, "Just carry on, buy links if you have the budget, when Google penalises every busines owner in the world for buying links, where will that leave their serps? A search for Red Widgets will come up with Blue Widgets and their users will soon tire of that and move elsewhere."
I have no choice but to add this due to nasty search engine which will not advertise my busuiness called google addwords on www.google.co.uk which wishes to charge very high prices and as an excuse call my website very poor quality. If you manage to find this website as www.google.co.uk is trying its best to keep it out of its search engine that is unbelivable. I would like to know why google cannot recognize TheZoid as an operating system !!! Please send www.google.co.uk lots of emails and tell them that shitting on the small man is good business sense. If google wishes me to remove this from my website than advertise my business fairly, at resaonable rates !!!!
Did you know google.co.uk wishes to charge upto five pounds for one Click for the word "Operating System" and many other words, I would like to know what is this Bullshit !!!!
Please show your outrage by boycotting the google search engine !!!!
This message was posted on 15/11/2007 just after I cancelled my google adwords account which will not advertise my business. I will not pay stupid prices for one click for one keyword !!
If you work at www.google.co.uk and find this fucking offensive then I am fucking hope so and you can go fuck yourselfs. PS keep pissing of the small man, and I hope you go out of business !!!!
I have no choice but to add this due to nasty search engine which will not advertise my busuiness called google addwords on www.google.co.uk which wishes to charge very high prices and as an excuse call my website very poor quality. If you manage to find this website as www.google.co.uk is trying its best to keep it out of its search engine that is unbelivable. I would like to know why google cannot recognize TheZoid as an operating system !!! Please send www.google.co.uk lots of emails and tell them that shitting on the small man is good business sense. If google wishes me to remove this from my website than advertise my business fairly, at resaonable rates !!!!
Did you know google.co.uk wishes to charge upto five pounds for one Click for the word "Operating System" and many other words, I would like to know what is this Bullshit !!!!
Please show your outrage by boycotting the google search engine !!!!
This message was posted on 15/11/2007 just after I cancelled my google adwords account which will not advertise my business. I will not pay stupid prices for one click for one keyword !!
If you work at www.google.co.uk and find this fucking offensive then I am fucking hope so and you can go fuck yourselfs. PS keep pissing of the small man, and I hope you go out of business !!!!
1. Links affect their results
2. Links make money
They have to understand that money buys all business unless you are lucky to get referrals. They need to bite the bullet and understand that the real world works in the same way. Its a money and popularity contest. Money gets you places. Thats why no one cares about my comment right now and thats why it wont make a difference.
1. Links affect their results
2. Links make money
They have to understand that money buys all business unless you are lucky to get referrals. They need to bite the bullet and understand that the real world works in the same way. Its a money and popularity contest. Money gets you places. Thats why no one cares about my comment right now and thats why it wont make a difference.